Drowning Your Audience in Content

The National Health Service just got caught red-handed doing what way too many companies do every day: “The NHS spends up to £86m a year on thousands of websites that are difficult to find, badly designed and irrelevant to patient needs, according to a leaked...

Developing a Content Strategy

This post is a redistribution of my recent article in Communicator Magazine on Developing a Content Strategy. It discusses how Content Strategy works best when approached with an open mind, following the wider scope of the content lifecycle, not trying to hammer into...

Web 2.0 and CMS On-Demand Podcasts Available Now

Hi everybody!Some new news and downloadables after my keynote at Doctrain West 2008. During the conference I was invited by MyTechnologyLawyer.com and the very well received idratherbewriting.com/ to do some interview spots. Download the MP3s...

Work Smarter, Not Harder – Less Work, More Flow

Welcome to my inaugural blog post on Less Work, More Flow! Titles for my blog could have been related to content, dita, xml, component content management and the rest, but I stuck with something that I think covers them all. All these xml and ccm technologies are...