Part 2: Applied Content Strategy: How DJing a House Party Taught Me How My Brain Works

Lessons and big-a** failures In my last post I walked through the challenge of curating content (digital music) on a tight schedule. I responded by developing a content strategy with a taxonomy and system of ‘likes’, to build up useful metrics and deliver accordingly....

2 New Webinars: Socially Enabled Help, DITA 1.2

Some new webinars coming at you! Both delivered in partnership DCL and their DCL Learning Series. Upcoming next week and beyond, I’ve got some DITA 1.2 DITA 1.2 Interactive Tutorial: Three Part Online Mini-Series Register/Learn more » On-demand you’ve got: Socially...

Socially Enabled Documentation in the Cloud: Dangerous, Benefits, Getting There

Socially Enabled Content Socially Enabled Technical Communication? What on earth is that? Glad you asked! “Social” isn’t limited to WIKIs, Forums, Facebook, and Twitter, and “Communities” doesn’t just mean external customers, they’re you and...

When Content Strategies Collide Pt 4: Enabling vs. Persuasive Content

Part 4 of my post comparing Marketing Content Strategy vs. Technical Communication Content Strategy.  A love letter to the community and a petition that yes, we can all just get along… even if we have several valid and deeply rooted differences. We’ve started with the...