When Content Strategies Collide: Marketing vs Technical Communication

We’re in an intensely exciting time now in “the World of Content”. Content Strategy and Social Media are the buzzwords on everyone’s lips. Like any new and game-changing hot-button, there’s as much debate about what we’re even talking about as there is about why it’s...

Cookin’ Up Some (XML) Content

This post is a response to something on Tom Johnson’s blog – idratherbewriting.com (upon which I is be groovin’ regularly and I highly recommend). On a recent post we got into a discussion regarding the use of XML. Naturally I was all over that. I felt really bad I...

Developing a Content Strategy

This post is a redistribution of my recent article in Communicator Magazine on Developing a Content Strategy. It discusses how Content Strategy works best when approached with an open mind, following the wider scope of the content lifecycle, not trying to hammer into...

Knocking Down Babel – Simplified English and DITA Reuse

I’ve been working a lot with a long time client, Elekta Ltd, recently on a large scale Component Content Management project. Elekta is in the Medical Devices industry and takes quality and content quite seriously. Terminology, language consistency and reuse have...