I’m working with a major client choosing a CMS. In this particular choice, it’s a multi-year, multi-million dollar choice. If all goes well, it will …
Read More »2 New Webinars: Socially Enabled Help, DITA 1.2
Some new webinars coming at you! Both delivered in partnership DCL and their DCL Learning Series. Upcoming next week and beyond, I’ve got some DITA …
Read More »Information Beats Persuasion: CS Forum 2011 Afterthoughts
I spoke at CS Forum earlier this month on Content Strategy.My presentation title (suck as it did) was “B2B Content Strategy: How to create company- …
Read More »Making Socially Enabled User Assistance Better– “Help” vs. ”HEEELP!”
Someone posted to the Content Strategy Google Group asking about Help content. I didn’t have a lot of time so I pinged over my fav …
Read More »When Content Strategies Collide Pt 5: Is Communication Mired in the Past?
My biggest, and possibly most controversial, post to-date continues with responding to and extending the question – is TechComms mired in the past? Yes. But …
Read More »When Content Strategies Collide Pt 2: Customer Impact
In my last post, I left off with my description of the two major continents in the World of Content: “The Archipelago of Internet Marketing” …
Read More »Ann Rockley and Rahel Bailie Congility 2011 Podcasts
As promised – here are the two Featured Speaker podcasts for Congility 2011 where I interview two major players in the content industry. Both are …
Read More »When Content Strategies Collide: Marketing vs Technical Communication
We’re in an intensely exciting time now in “the World of Content”. Content Strategy and Social Media are the buzzwords on everyone’s lips. Like any …
Read More »Andrew Bredenkamp signing up for Congility Talk
I’ve just been chatting with Andrew Bredenkamp (CEO, acrolinx) about Congility 2011 and his talk submission. Of course all the speaker interviews are interesting, but …
Read More »Drowning Your Audience in Content [NF0]
The National Health Service just got caught red-handed doing what way too many companies do every day: “The NHS spends up to £86m a year …
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