Time Go Bye Bye, DITA Training, Largest DITA Project Ever

Wow… Time has just… gone! It seems like last week I was delivering my opening address, somewhat exhausted, at Congility 2011. The event wasn’t even over and we were letting people know about the DITA Training courses on offer at Congility South. Not...

When Content Strategies Collide Pt 6: Conclusion, Unification

I’ve harped about Marketing vs. Technical Communication Content Strategy in this wacky World of Content for a while now. The thesis in short is that we can and must integrate content strategy across these divisions for the sake of competitiveness and customer...

When Content Strategies Collide Pt 3: Language, Culture, Geography

Today we’ll look at how the gap between communications departments (specifically Technical and Marketing) persists despite the damage to customer experience. Why Can’t We All Just Get Along? Like many neighbouring nations, we get very excited about our little...

When Content Strategies Collide Pt 2: Customer Impact

In my last post, I left off with my description of the two major continents in the World of Content: “The Archipelago of Internet Marketing” “The Land of TechComms (and a bit of Training)” Today there’s a gap between them, but the two continents are starting to...