by mAdmin | Jun 1, 2012 | Marcomm, Techcomm
It is ironic, as we’re all professional communicators of types, that we suffer so at the hands of our own labelling and terminology. We are all responsible for creating, curating and disseminating content to support an overall strategy, yet we hold onto vertical,...
by mAdmin | Mar 21, 2012 | Content Strategy, Marcomm, Techcomm
Recap up to Part 3: Mobile is not “the new format for which we must be designing content strategies and content”. Mobile is actually various formats* that need tackling. Taking a short list of key ones we have: HTML Kindle eBook multimedia eBook PDF ePub We should...
by mAdmin | Apr 7, 2011 | Content Strategy, Events, Interview
3 podcasts recorded this week: Ann Rockley, Rahel Bailie, and me. Running an event like Congility is really fascinating. Most interesting in the industry buzz has been seeing how we seem to have struck a chord with the ‘Content Agility’ concept, and have seen a...
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