Omnichannel resources

PODCASTS

AI, Ontologies, and Componentized Content

49mins

Yanko Ivanov, Enterprise Solution Architect at Enterprise Knowledge.

He and Noz Urbina define and then differentiate between the often and easily confused areas of domain models, content models, ontologies, and knowledge graphs. By zooming out and covering all these terms together, they illuminate how each contributes to different business scenarios by addressing different aspects of structured content and data.

Domain models are powerful tools for organizing information, but they aren’t machine-readable. That’s where ontologies come in.” @YankoKIvanov / @NozUrbina #Omnichannel Podcast. #ontology

Listen Now

The State of the Content Strategy

 

49mins
Kristina Holvorson, CEO, Brain Traffic. Producer, Confab and Button, and Content Strategist at large.

She and Noz Urbina discuss the evolution of content strategy into specialized fields, the importance of recognizing the value of content as a business asset, and the role of asking the right questions upfront to prevent pitfalls in content initiatives. They also touched on the impact of AI and the significance of meeting user experience needs for the success of a business.

The impact of #AI on content strategy is significant, but it’s important to remember that AI is still limited by its intelligence and humans are needed to prioritize and care for #content.” @Halvorson / @NozUrbina #Omnichannel
Listen Now

IKEA, and their human-centric approach to the metaverse – part 1

32:59
 

Timi Stoop-Alcala, the Principal Content Strategist at IKEA.

She and Noz Urbina discuss the evolution of content strategy into specialized fields, the importance of recognizing the value of content as a business asset, and the role of asking the right questions upfront to prevent pitfalls in content initiatives. They also touched on the impact of AI and the significance of meeting user experience needs for the success of a business.

It’s always user first, but before that, it’s model and content structure first approach.” @delunna / @NozUrbina #Omnichannel Podcast. #CX #CustomerExperience
Listen Now

PHARMA WEBINARS

[diec_event_carousel use_current_loop=”on” view_more_text=”Register” _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][/diec_event_carousel]

PAST WEBINARS

[diec_event_carousel use_current_loop=”on” show_past=”on” admin_label=”PAST Events Carousel” _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][/diec_event_carousel]