About Urbina Consulting (First person)
Urbina Consulting is a content strategy consultancy that supports adaptive, multi- and omnichannel content initiatives. We work in close partnership with organisations who want to scale their content processes, speak with one voice, and build personal relationships with their audience, regardless of how they choose to connect. Thousands of professionals around the world use our pioneering methodologies for content ideation, design, and management that are human-centred and automation-ready.
Our European and North American team draws on decades of experience to help large enterprises build their business case, bridge silos, and usher in the changes that enable excellent digital experiences along every user journey.
About Urbina Consulting (Third person)
Urbina Consulting is a content strategy consultancy that supports adaptive, multi- and omnichannel content initiatives. They work in close partnership with organisations around the world who want to scale their content processes, speak with one voice, and build personal relationships with their audience, regardless of how they choose to connect. Thousands of professionals around the world use their pioneering methodologies for content ideation, design, and management that are human-centred and automation-ready.
Urbina Consulting’s European and North American team draws on decades of experience to help large enterprises build their business case, bridge silos, and usher in the changes that enable excellent digital experiences along every user journey.
Social profiles
UC LinkedIn: https://www.linkedin.com/company/urbinaconsulting/
Noz Twitter: @nozurbina
Noz Linkedin: https://es.linkedin.com/in/bnozurbina
Noz’s personal “By-line”
Noz Urbina’s mission is to help organisations have the kind of relationships with people that people have with each other.
Bio, 50 words
Noz Urbina is a globally recognised content strategist and designer. He is a pioneer in customer journey mapping and adaptive content design to support personalised, contextually relevant content for omnichannel experiences. He co-founded the omnichannel events organisation OmnichannelX and co-wrote “Content Strategy: Connecting the dots between business, brand, and benefits“.
Bio, 62 words
Noz Urbina is a globally recognised content strategist and modeller. He’s well known as a pioneer in content strategy, content marketing, customer journey mapping, and adaptive content modelling to support personalised, contextually relevant content for omnichannel experiences. He is also co-author of the book “Content Strategy: Connecting the dots between business, brand, and benefits” and founder of the event and community www.OmnichannelX.digital.
Bio, less than 100 words
Noz Urbina is a globally recognised leader in the field of content strategy and customer experience consultancy. He’s well known as a pioneer in customer journey mapping and adaptive content modelling for delivering personalised, contextually relevant content experiences in an omnichannel environment. He is also co-author of the book “Content Strategy: Connecting the dots between business, brand, and benefits” and lecturer in the Masters Programme in content strategy at the University of Applied Sciences, Graz.
In 2013 he founded his own consultancy Urbina Consulting and in 2018, co-founded the omnichannel events organisation OmnichannelX.
Bio, less than 150 words
Noz Urbina is a globally recognised leader in the field of content strategy and customer experience. He’s well known as a pioneer in customer journey mapping and adaptive content modelling for delivering personalised, contextually relevant content experiences in an omnichannel environment. Noz is co-founder and Programme Director of OmnichannelX. He is also co-author of the book “Content Strategy: Connecting the dots between business, brand, and benefits” and lecturer in the Masters Programme in content strategy at the University of Applied Sciences, Graz.
Noz’s company, Urbina Consulting, works with the world’s largest organisations and most complex content challenges. He has assisted dozens of multinational organisations with developing or improving their content strategies, managing tool selections, pilot projects, delivering training, and guiding implementations. Clients have been in the manufacturing, mechanical engineering, medical devices, semiconductors, and enterprise software industries, among others.
He has assisted dozens of multinational organisations with developing or improving their content strategies, managing tool selections, pilot projects, delivering training and guiding implementations. Clients have been in the manufacturing, mechanical engineering, medical devices, semiconductors, and enterprise software industries, among others.
NOTE: When linking Noz’s bio please link to the urbinaconsulting.com home page: http://www.urbinaconsulting.com
Full Job Title
Content Strategist and Founder, Urbina Consulting . Co-Author of Author of “Content Strategy: Connecting the dots between business, brand, and benefits”
Short Job Title
Content Strategist, Urbina Consulting
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Download logo packA short list of places Noz Urbina has spoken at
- Featured or Keynote speaker at Content Marketing & Webredactie (Utrecht), Congility, X-Pubs, DocTrain, ContentTECH 2019, Confab
- Intelligent Content Conference 2010,13,14,15,16,17,18
- Insight Marketing Lancaster 2018
- Confab 2014,15,16 (some others)
- POMP Forum 2016
- SEMANTiCS Conference
- Aprimo Sync 2019 Barcelona
- Localisation World (several)
- CS.Forum London
- EuroIA (several)
Urbina Consulting workshop Short Descriptions
Customer Journey Mapping
Understanding and planning omnichannel: Get a template, methodology, and business context for customer journey mapping that you can use for planning personalised, contextual content experiences that audiences will value.
Adaptive Content Modelling
Redesigning content as a business asset: Learn how to create future-proof, adaptive content to optimally balance internal efficiency with great customer experience across journeys and touch-points.