by mAdmin | May 4, 2015 | adaptive content, ccms / component content management, Interview, Marcomm, Omnichannel & silos
Here we look into Structured Content v Intelligent Content v Adaptive Content and the ripple effect through the world of content creation, management and analytics that’s they’re spawning. Essentially, if you want to tackle omnichannel experiences and...
by mAdmin | Apr 8, 2015 | Content Standards, Content Strategy, Events, Interview, Marcomm, Techcomm
The question of “Intelligent Search Engines” came up on the Intelligent Content blog (hosted by the Content Marketing Institute), I decided I couldn’t fit a reply into a comment and I’ve addressed the topic here.* We’re talking on and on about making...
by mAdmin | Apr 7, 2011 | Content Strategy, Events, Interview
3 podcasts recorded this week: Ann Rockley, Rahel Bailie, and me. Running an event like Congility is really fascinating. Most interesting in the industry buzz has been seeing how we seem to have struck a chord with the ‘Content Agility’ concept, and have seen a...
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