Socially Enabled Content
Socially Enabled Technical Communication?
What on earth is that? Glad you asked!
“Social” isn’t limited to WIKIs, Forums, Facebook, and Twitter, and “Communities” doesn’t just mean external customers, they’re you and your colleagues as well.
Social enablement basically means taking traditional content, and complementing (not necessarily replacing) it with community-driven social functionality like:
- user contributions and conversations
- community activity monitoring
- ranking and metrics
All for the good of the users and the enterprise. And in the Cloud, and using DITA XML, so that it’s easy to roll out and access from smartphones, tablets, PCs and (gasp!) print.
I’ll be going over some of the content strategy pitfalls, issues, and gotchas as well as walking through an example where we’re prototyping social features in what was, 18 months ago, a traditional unstructured manufacturing tech docs environment
Hope we see you there!