A high-touch service for global, growing, and medium-sized enterprises in High Tech, Life Sciences and Software.
A globally recognised thought-leader with over 14 years in structured, multi-channel and omni-channel content.
Unify fragmented content flows. Get the most out of your information assets — across all channels.
Content strategy, consultancy and training for multi / omnichannel marketing & communications initiatives. We help brands have the kind of personal relationships with people that people do with each other.
Urbina Consulting is well known as a pioneer in customer journey mapping and adaptive content modelling for delivering personalised, contextually relevant, content experiences in an omnichannel environment. For nearly two decades Noz Urbina has provided content strategy services for Fortune 500s and growing brands. He has also (re)designed content models and processes, helped navigate the forest of technology options and roll out of production systems.
Align content people, processes, platforms, and positioning to best meet organisational and user goals. Noz Urbina co-wrote the book “Content Strategy” and can take on everything from detailed analysis to strategic vision.
The right architecture and content models are essential to tackling today’s mobile and multichannel digital delivery requirements. Omnichannel strategies rely on a solid structural platform to deliver effective & managable results.
The job isn’t done until your business benefits are achieved. Urbina Consulting goes beyond theory and can support you all the way through roll out and tricky organisational change management.
Conceptual and tools training on structured content, omnichannel content modelling, customer journey mapping, information typing and more.
Content Strategy: Connecting the dots between business, brand, and benefits demystifies content strategy for those who need to commission or deliver one. @thecsbook
We specialise in supporting the High Tech, Life Sciences, Semiconductors and Software industries